Hits occur each time our servers send a file. For example, if a webpage consists of an HTML file, three images, and two JavaScript files, accessing this page would result in six hits.
Visits are a count of unique IP addresses requesting pages from a web site per hour, regardless of how many requests that IP address makes. Visits generally give a more accurate representation of website traffic in terms of real users.
Due to bots, search engine crawlers, and proxy servers these numbers should not be considered completely accurate.
𝒊𝒇 𝒚𝒐𝒖'𝒓𝒆 𝒉𝒆𝒓𝒆, 𝒊 𝒑𝒓𝒂𝒚𝒆𝒅 𝒇𝒐𝒓 𝒚𝒐𝒖